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Lofoten Life

Located just inside the Arctic Circle, the Lofoten Peninsula is the most prominent jut of land from Norway into the Norwegian Sea. While tourism is most popular in the summer, there’s still lots of adventure to be had here in the northern winter. Want to experience it yourself? In 2020, Norwegian gear brand Nørrona, founded in 1929, merged with 40-year-old travel experience company Hvitserk Adventures to expand the mission of earth-friendly practices in both manufacturing and adventure travel. You can sea kayak, hike, and e-foil board year-round in Lofoten, while backcountry skiing, snowboarding, and Nordic skiing come and go with the winter snow. And, when the skies are dark, there’s always a chance of catching the magic of the Aurora Borealis.

—Cameron Martindell

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